Insights

Thought leadership, marketing strategy and articles to enhance your brand.

How credit unions can partner with fintech to attract Gen Z members

How credit unions can partner with fintech to attract Gen Z members

Gen Z is coming into financial maturity—bringing $360B in spending power with it. Digitally-native and socially driven, Gen Zers are looking for organizations that understand their individuality and can meet their digital expectations. This webinar explores how credit unions can partner with fintech to reach, engage and grow with this cohort.

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Gen Z should be the credit union generation

Gen Z should be the credit union generation

Cast your mind back to when every credit union marketing campaign, research program and member segmentation initiative was built with the millennial in mind.

A seemingly endless slew of wily youngsters was entering the workforce, and CUs were primed to capitalize on the opportunity … or so we thought.

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